Bus Rear Advertising

Get to the Back

with the other cool kids


Bus Rears and Bus back advertising is a cost effective and flexible way of getting your brand, product or message out there. With formats ranging from the simple yet effective panel to the eye catching Mega and super mega rear. This format  can help you reach motorists and pedestrians at street level. With  routes across the UK, you can have access to audiences in every kind of environment, whether that’s big cities or rural locations.  

Our expert planning tools and links with media owners enable us to plan effective bus advertising campaigns that travel with your audience, for a smart spin on hitting vehicular traffic.

Avg. Journey

The average bus journey is 30 minutes


89% of Bus passengers can recall Bus advertising


44 million bus journeys every year in the UK


London is home to over 8 million people

Popular Advertising Sectors

Health & Beauty

Bus Rear panels are a very cost effective format to utilise in any marketing campaign but it is the extended dwell times andthe abiity to target specific areas that makes it such a great and cost effective way to reach a large audience.

With operators throughout the country, bus advertising gives you the ability to reach audiences in their immediate areas, as well as the ability to target neighbouring towns or cities.

Fast Food

From regional and national campaigns, Bus advertising is a fantastic way of promoting your establishment to your local audience and therefore prospective diners.

With operators providing local and national coverage, reaching the right audience is the easy part.

Automotive Sector

Given its affinity with the daily commute bus rear advertising allows you to get directly in front of motorists as well as pedestrians and when you factor in traffic jams the dwell times can range from 1 to 10 minutes on average.

Bus Rear Formats

Bus Back Panels


There are 8,600 buses in the whole fleet, operating on 700 routes, serving 19,000 bus stops. According to TfL, London’s buses carry around 6.5m passengers a day. That’s more than the whole population of Scotland (5.2m people live north of the border). Those 6.5m passengers account for more than half of all bus journeys made in England. Wiith the ability to coose depots and a wide array of advertising formats available advertising on buses in London will give any campaign a Monster boost.



Bus Mega Rears


Billboard advertising in London, (especially digital billboards) gives advertisers opportunities to be flexible, targeted and creative with their message. With formats ranging from large road side 96 sheets to retail focused 6 sheets, advertising in London is an ideal and cost effective way to deliver your message to a large target audience and our planning & buying team can help you select demographic areas, via postcodes and addresses.  



Get in Touch


After meeting Monster Outdoor and seeing their vans, I was impressed with their production support, route mapping and post-campaign analysis. We went on to use Monster for our full summer marketing campaign. Combining artwork, music and video, we maximised our campaign and went to places other advertising can’t reach.

Gemma DunnBradford College

We wanted to create a real buzz around Spectre, the latest James Bond film, in the local area. Monster’s quality screens meant we could broadcast visually stunning pictures along with great audio. Through proximity targeting we successfully grabbed people’s attention and we’d definitely use the team at Monster again.

Martin RobertsCineworld

We ran a campaign with Monster Outdoor to actively promote a 15% instore discount and drive footfall to our Preston store. Monster delivered a tactical local campaign, visiting high footfall areas like Deepdale Stadium and retail parks. This boosted the promotion, and we were thrilled with the results.

Irfaan MuradAl Murad Tiles

We always look for innovative ways to reach our donors, people want to know they are supporting those in need. Ramadan is such an important month and we wanted to try something new and make an impact.

Tufail HussainIslamic Relief

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